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YouTube Mistakes: What NOT to Do When Starting a YouTube Channel

Single Grain

Avoid Clickbait Tactics: While curiosity and controversy are effective, avoid misleading or sensationalized thumbnails. Remember: The thumbnail is often the first impression potential viewers have of your video, so it plays a crucial role in attracting clicks and viewers. It gives the audience a reason to stay and watch more.

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Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

According to Wistia’s CEO Chris Savage, the company rolled out a $2 million advertising campaign in 2017, netting them more than 43 million impressions. Related Content: Targeting Branded vs. SEO Keywords: Which Should You Focus On? That’s some pretty impressive reach. In 2018 the company generated $32 million in revenue.

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