Basis

APRIL 25, 2024

But they’re also reaching back into their toolkits to rediscover legacy tactics and strategies like direct buying, contextual targeting, and brand lift studies. They could easily get an idea of their consumers' purchasing journeys and generate precise reports on view-through conversions and ad frequency.

Brand Lift 80

Brand Lift Advertising Cookies Impressions 80

Martech

APRIL 4, 2024

“Customers can use native reporting in Campaign Manager, like Performance Summary Report, Revenue Attribution Report, Conversions API and our new CTV Brand Lift test to measure their success using metrics like reach, conversion rates and video completion rates,” the LinkedIn representative told us.

Brand Lift 66

Brand Lift Conversion Rate Retargeting Video Ads 66

MNTN

MAY 24, 2022

Crafting a CTA—even if it doesn’t result in conversions right away—will result in a brand lift and stronger brand awareness. At the brand awareness stage, you can use this opportunity to promote new collections that tie into Father’s Day verticals, and ‘higher-touch’ messaging instead of going in for the hard sell.

Retargeting 98

Retargeting Brand Awareness Brand Lift Audience 98

Basis

JULY 7, 2023

Programmatic channels can also help build retargeting pools quickly and aid in conversion-based campaigns. Quick tip: try three or more DOOH venues to ensure the best brand lift!) Depending on your overall strategy, display can aid in general awareness that will boost site traffic and even organic site traffic over time.

Advertising 52

Advertising Retargeting Brand Lift Audience 52

AdvertiseMint

OCTOBER 19, 2023

And Facebook Pixel helps track conversions. Drive brand lift and direct response with creative that inspires. You can: Boost existing Pins for wider reach Tailor for specific interests and behaviors Drive traffic or conversions Pinterest ads are great for lifestyle brands looking to engage buyers seeking inspiration.

Advertising 52

Advertising Pop-Up Display Advertising Native Advertising 52

Single Grain

NOVEMBER 15, 2019

Because we’re creating video ads, we’ll need to click “Video Views”: Don’t be tempted to skip this objective and select something like Conversions. 8 Facebook Ad Copywriting Tricks to Maximize Conversions. How to Easily Set Up a High-Conversion Facebook Retargeting Campaign. 2) Add Captions to Your Videos. Dive Deeper: .

Video Ads 97

Video Ads A/B Testing Audience Pop-Up 97