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Quantcast Launches Brand Advertising Solutions to Maximize the Impact of Every Marketing Dollar

Martech Series

JUNE 16, 2022

Quantcast, a global advertising technology company, announced the launch of a suite of new solutions for digital marketers who demand more from their brand advertising. With these new products, marketers can seamlessly plan, activate and measure video, native and display brand campaigns across the web and on connected TV (CTV).

Brand Lift 84
Brand Lift Advertising Marketing Viewability 84
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Understanding ATT's Impact on Your Business

InMobi

JULY 8, 2021

In addition, right now InMobi's global iOS opt-in rate was at 30% by the week of June 20. Considering a 25-30% opt-in rate for US, that's still equivalent to 30 million people on iOS , putting the combined total addressable market at more than 160 million devices. Are These Long-Term Solutions?

Demand Side Platform 52
Demand Side Platform Click Through Rate Brand Lift Machine Learning 52
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