MNTN

JANUARY 13, 2023

Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. It’s often relied on by smaller brands that don’t have robust budgets to test both performance and brand awareness (the type of advertising that isn’t tied directly to outcomes). Plan Your Brand Positioning.

Advertising 52

Advertising CPA Marketing Brand Awareness 52

Single Grain

MAY 9, 2023

With the rise of social media and video-sharing platforms, video marketing has proven to be a valuable tool for businesses to build brand awareness, connect with their target audience and increase sales. Video ads improve audience engagement, improve brand awareness and help nurture leads.

Video Ads 52

Video Ads Advertising SEO Brand Awareness 52

Single Grain

JUNE 16, 2023

Nearly every major e-commerce marketplace offers ad space for sellers, whether you promote specific products or your brand as a whole. E-commerce advertising offers many benefits to sellers for both desktop and mobile devices. CTR, and website visitors who see retargeting ads are 70% more likely to convert.

Brand Awareness 52

Brand Awareness Advertising Retargeting Pop-Up 52

Single Grain

APRIL 25, 2023

Google Discovery Ads offer many benefits for advertisers looking to connect with their target audience in a seamless and engaging way. Having all these eyeballs on your ads will greatly increase your brand awareness. Middle of the funnel : Retarget users who have engaged your brand with personalized ads.

CPA 52

CPA Machine Learning Audience Conversion 52

Single Grain

AUGUST 24, 2022

Pool of Experts: For a successful marketing campaign, you need experts in several disciplines like PPC, SEO, CRO, social media advertising, content creation, and media buying. How to Scale Your E-commerce Traffic Acquisition with Native Advertising. * 7 Killer Digital Advertising Trends Every Marketer Should Know in 2022.

Agency 59

Agency Advertising SEO Retargeting 59

Single Grain

JULY 2, 2019

4) Leverage the Power of Retargeting. According to Retargeter, only 2% of traffic converts on the first visit. Retargeting is a great way to connect with prospects who are already in the middle stage of the sales funnel. You can use the carousel ad format to display the product that they’ve clicked on your site to retarget them.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75

Single Grain

NOVEMBER 28, 2023

From the immersive realms of the Metaverse and Augmented Reality to the precision of Programmatic SEO and Hyper-Personalization through Big Data, this article will walk you through 23 of the latest (some aren’t new, but they continue to be important) digital marketing trends you can’t ignore. Herein lies the opportunity.

Marketing 126

Marketing First-Party Cookies SEO Cookies 126