Remove Brand Awareness Remove Geo targeting Remove Retargeting Remove Shipping
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PPC Funnel: Tactics for Every Stage of the Journey

Single Grain

Ads and landing pages are highly targeted with strong CTAs, special offers, or limited-time promotions to encourage immediate action. Loyalty and Advocacy : While not always included in every model, this stage focuses on turning customers into repeat buyers and brand advocates.

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Different Types of Online Advertising to Increase Brand Awareness

Single Grain

They feature an image of the product with the headline, price, and other benefits, such as “free shipping.” Nearly every major e-commerce marketplace offers ad space for sellers, whether you promote specific products or your brand as a whole. CTR, and website visitors who see retargeting ads are 70% more likely to convert.