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Digital Advertising Guide

Adtelligent

Paid search advertising shows high levels of efficiency, mainly because the ad is for people already searching for this service or product. According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it.

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Mobile Ad Serving: The What & How of Rich Media Ad Serving for Mobile

MobileAds

The need for a proper mobile ad server is vital. Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. What is a Mobile Ad Serving?

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brand awareness by 80%. Influencer Marketing Hub ) 56% of Google’s revenue comes from search ads.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

Advising intelligent bidding strategies to maximize conversions and reduce cost-per-acquisition (CPA). Running programmatic advertising campaigns on a variety of ad platforms. Leveraging remarketing campaigns to help your brand remain on top of your audience's mind. Types of Ads That Can Be Managed Programmatically.

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