Google CMP and IAB TCF: New Requirements for Publishers
Automatad Inc.
NOVEMBER 24, 2023
Share Tweet Share There is no end to Google’s continuous effort to bring out a user-conscious digital ecosystem. In that sense, Google recently announced new consent requirements for publishers in the EEA and the UK. Now, what exactly is TCF? Transparency and Consent Framework) to serve ads in the EEA and the UK region.
Let's personalize your content