in-app-creative-basic-benchmarks-for-performance-campaign-managers 
InMobi
SEPTEMBER 2, 2020
What do the very best mobile ad creatives look like, and what kinds of results can they drive for in-app marketing campaigns? Why targeted audiences should see customized mobile ad creatives. Why creatives are a key component to ad spend budgets. But then digital happened.
InMobi
AUGUST 20, 2020
As a result, how advertisers and publishers use IDFA for scalable user-level ad targeting and personalization will be impacted. InMobi fully supports this change being introduced in iOS 14 in the spirit to put the privacy of users first and giving people more control over the way their personal data is managed.
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