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The WIR: ITV Considers Studios Merger, Google Rolls Out MMM for All, and Channel 4 CEO Calls for Stronger Social Media Regulation

VideoWeek

Google also announced the launch of a partner program with a select group of agencies and measurement vendors who have been trained on Meridian. “By marketing the Bauer Media Group, we are strengthening the pharmaceutical expertise in the Ad Alliance portfolio, said Ad Alliance CSO Michael Dorn.

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