Affiliates Brand Awareness Conversion Performance Targeting 
MNTN
NOVEMBER 4, 2022
Performance marketing is a form of paid advertising aimed to drive a particular marketing goal or metric. You might use performance marketing to increase clicks or boost conversions. What makes performance marketing different from other paid advertisements is that you don’t pay until you achieve your goal.
MNTN
JANUARY 13, 2023
Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. Performance marketing is the solution to this problem. Instead of investing a certain amount of money into a campaign and hoping it works, performance marketing flips the marketing narrative on its head. Pay-per-impression (PPM).
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