Monetize More

DECEMBER 21, 2022

It’s important to join in the merry season by promoting your business online through social media channels and other places where your target audience frequent. Consider doing paid search and promote your ads if it’s not part of your regular campaign. 7 – Create context for your ads. Step 4: Don’t leave empty ad spaces.

Header Bidding

Clearcode

JULY 24, 2023

Critical features in an SSP are yield optimization, integrations with demand sources, ad quality controls, header bidding, analytics and reporting, budgeting, frequency capping, and inventory and campaign management. Publishers use SSPs to streamline ad operations and maximize their efficiency and revenue potential.

Header Bidding

Brid.tv

DECEMBER 21, 2022

Table of Contents What Is a Mobile Ad Network How Do Mobile Ad Networks Work? What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Marketplace.

Mobile Ads

Clearcode

JULY 13, 2023

AdTech companies, publishers, brands, e-commerce platforms, and telcos can benefit from building an SSP and ad exchange. The key features of an SSP are header bidding, budgeting, frequency capping, ad targeting, macro support and override, inventory and campaign management and optimization, and reporting.

Ad Exchange

Oko

JUNE 20, 2024

The process of auctioning off your ad space to multiple advertisers simultaneously is known as header bidding. Header bidding replaced earlier, less-efficient methods of collecting bids such as ad waterfalls. To start off, what’s not in question is whether you need header bidding.

Header Bidding

MNTN

MARCH 18, 2024

What Is Real-Time Bidding? Real-time bidding (RTB), a subcategory of programmatic media buying, is a digital advertising process where ad impressions are bought and sold on a per-impression basis, through instant, automated auctions as a user loads a webpage or application. How Does Real-Time Bidding Work?

Header Bidding

Adtelligent

JUNE 9, 2021

IT-company Adtelligent created a digital ad monetization platform that works with more than 15,000 1 websites worldwide. The company has been collaborating with StarLightMedia (a Ukrainian media holding giant) for more than 5 years. Header Bidding Platform increases programmatic yield.

Header Bidding

Adtelligent

OCTOBER 6, 2021

One of the best features of this solution is eliminating any mediators such as sales managers to negotiate any stages of the ad management. Instead, the SSP links to ad exchanges and evaluates the ad space for sale; then, this space is auctioned to the highest bidder, bringing the most lucrative price home.

Header Bidding

Brid.tv

NOVEMBER 22, 2022

Joining a mobile ad network or an app monetization platform allows you to programmatically sell your app’s ad space to advertisers. And the best part is that you don’t need to be an ad tech expert to set it up. Header Bidding Support. Real-Time Ad Analytics. Table of Contents. Google AdMob 2.

Header Bidding

Monetize More

JANUARY 18, 2023

Programmatic advertising meaning includes the following: The process of using technology to buy and sell ad inventory through an automated and data-driven procedure. It also represents most types of ad spaces on all screens including video, mobile, native and display ads.

Advertising

Smart-Hub

JULY 29, 2024

While everything seems to be more or less simple in the case of, for instance, social media marketing, programmatic advertising is much more sophisticated. To successfully navigate it and ensure a stable and effective performance of your white label ad exchange, you need to understand all the essential terms and processes.

Ad Exchange

Monetize More

OCTOBER 4, 2022

With more and more advertisers fighting for users’ attention, there’s never been a better time to sell ad space and make a buck. Ad Stack Prep . When it comes to maximizing Q4 ad revenue, publishers can make the most of their ad stack by focusing on seasonal content and increasing competition with Header Bidding.

Header Bidding

Adtelligent

OCTOBER 18, 2021

Largest Contentful Paint (LCP) stands for the website’s loading time and takes into account how quickly the written and media content is loaded. CLS is on the lookout for the content and media that move around before rendering the web page. CLS factor is especially sensitive to the slow load and unstable media.

SEO

Brid.tv

NOVEMBER 1, 2022

A programmatic advertising platform is an online marketplace for buying and selling ad inventory programmatically. Programmatic advertising is an automated technology that allows advertisers and publishers to trade in ad space with minimal effort. Finally, the user on the publisher’s website sees the ad from the winning bid.

Header Bidding

Automatad Inc.

OCTOBER 26, 2023

Within content: Seamlessly integrate ads within your content, making them feel like a natural part of the user experience. Responsive design: Ensure your website and ad formats adapt to various devices and screen sizes for a consistent user experience. You can still add video ads to engage visitors with different types of media.

Video Ads

Monetize More

MAY 30, 2023

Provides an ad server, RTB ad exchange, private marketplace capabilities, and high fill rates with access to numerous DSPs and integrated ad networks. PubMatic Offers a digital ad platform for app developers and publishers, including the OpenWrap SDK for header bidding in mobile in-app ads.

Ad network

Monetize More

AUGUST 2, 2022

One of the best and most widely used strategies is selling your ad spaces for mobile advertising campaigns. Mobile ad networks make connecting with the right advertisers to use your spaces easier. However, before partnering with a mobile ad network, you should understand what they are and how they work.

Mobile Ads

Monetize More

JUNE 13, 2023

With the advent of user-friendly website builders, content management systems, and social media platforms, individuals and organizations can easily create and distribute their content. These platforms, ranging from social media networks to specialized content-sharing platforms, offer diverse avenues for content dissemination.

Ad Inventory

Brid.tv

MARCH 16, 2023

Table of Contents [ hide ] A General Overview of Ad Formats for Websites Choosing the Best Ad Formats for Your Website Consider the Audience Consider the Content Consider the Placement Consider the Size Consider the Combination How to Implement Ads on Your Website Get Started With Website Monetization With Brid.TV

Video Ads

Smart-Hub

OCTOBER 24, 2023

Programmatic traffic monetization also enables websites to offer core services for free, such as search engines and social media, while covering operational costs through advertising revenue. Programmatic advertising allows real-time optimization of ad campaigns, precise targeting, and transparency of bidding processes.

Advertising

Lemonads

JANUARY 3, 2021

First, let’s take a step back and see what Real-time Bidding (RTB) truly is. RTB is mainly a way of transacting media that allows an individual ad impression to be put up for bid in real-time. OpenRTB & Brands A unified “language” to facilitate real-time bidding obviously makes life easier for advertisers.

Ad Exchange

Monetize More

MAY 2, 2023

Real-time bidding (RTB) is a method of buying and selling online advertising impressions through a real-time auction. Advertisers use RTB to buy ad impressions on a per-impression basis rather than buying ad space in bulk. ” Over time, advertisers began to look for more efficient ways of buying ad space.

Ad network

Clearcode

APRIL 26, 2022

A brief history of digital advertising — from the very first online ad to today. The main media-buying processes. Next up we’ll take a look at the media-buying process. We saw the first ad appear in 1994, web cookies, which would go on to play a key role in online advertising, were invented by 2 developers from Netscape in 1994.

Advertising

Automatad Inc.

NOVEMBER 8, 2023

So, to get you started, this blog takes you through an extensive guide on ad exchange and gives you knowledge that professional publishers should have. What Is Ad Exchange? An ad exchange is an online marketplace and an intermediate that facilitates the buying and selling ad space between publishers and advertisers in real time.

Ad Exchange

Brid.tv

APRIL 4, 2024

Get Started With Website Monetization With TargetVideo FAQ A General Overview of Ad Formats for Websites The three most commonly used (standard-industry) ad formats for websites are the following: Display Ads — Display ads are usually graphic or banner-style ads placed within the website content, in the sidebar, or the header.

Video Ads

Brid.tv

JUNE 26, 2023

A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. This video ad network also covers various services, including improved video header bidding and macros for GDPR compliance.

Ad network

Monetize More

JUNE 20, 2023

Venatus If you have a gaming website with a decent amount of UK traffic, Venatus Media is worth testing out. Chartboost SDK comes with an easy setup and gives control over ad space to developers. Media.Net Media.Net shows ads in gaming apps even when a user’s screen is in gaming mode.

Ad network

Monetize More

SEPTEMBER 22, 2022

If you have a gaming website with a decent amount of UK traffic, Venatus Media is worth testing out. Chartboost SDK comes with an easy setup and gives control over ad space to developers. It comes with a wide range of ad formats, high eCPMs, and a transparent revenue share model making it the best-in-class gaming ad network.

Ad network

InMobi

JANUARY 17, 2019

If you’re looking to embrace programmatic media buying in 2019 but don’t know where to begin, then consider these examples of programmatic advertising to see how others have approached real-time bidding and automated advertising campaigns. Increasingly, in-app digital advertising is going programmatic. So how does this work?

Advertising

Clearcode

MARCH 21, 2023

Ad networks were one of the first pieces of advertising technology (AdTech) to be introduced to the online advertising industry back in the late 1990s. Despite the various technological advances and new media-buying processes, such as real-time bidding (RTB), ad networks still remain a key element of programmatic advertising.

Ad network

Monetize More

MAY 20, 2023

We’ve added our top 12 AdSense alternatives to the list below as used and recommended by our very own ad optimization team. Mentionable Real Content Network West Seven Media Anyclip Recrue Media Infolinks Viewdeos Epom Velis Media Brightcom Primis Global Sun 1. Click here to sign up for West Seven Media.

Fill rate

Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! They don’t want to spend their money on unseen ads, which will not benefit them. Use server-side header bidding. Use ad refresh in frequent and adequate intervals.

Viewability

Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! They don’t want to spend their money on unseen ads, which will not benefit them. Use server-side header bidding. Use ad refresh in frequent and adequate intervals.

Viewability

Smart-Hub

JANUARY 23, 2023

Advertisers register on the demand side DSP or ad exchange; after that, they can participate in automated media trading. Cost per mile means that an advertiser pays for 1,000 ad impressions on different sites (depending on audience settings). To join an algorithmic buy, publishers must sign up for an SSP.

Advertising

Monetize More

DECEMBER 13, 2022

The blog post breaks down how pod bidding works and what publishers can do to 10x their ad revenue from pod bidding. What are Ad Pods? In pod bidding, ad pods refer to groups of ads that are shown one after another on a media platform, such as TV or online video.

Video Ads

MediaFuse

JUNE 17, 2017

In April of 2016, Google turned the ad tech world on its head when it announced that it was in the process of testing a pilot program that would give all bidders equal footing in the competition for ad inventory on websites. The publisher’s reservation campaigns and DoubleClick Ad Exchange will also toss their hats into the ring.

Header Bidding

Monetize More

DECEMBER 28, 2022

MonetizeMore dominates the ‘publisher tool’ category in the Lumascape by providing premium advertising yield to its publishers since 2010 through PubGuru header bidding technology, Traffic Cop, and much more. They act as global agencies by handling everything from branding through media buying to creative development.

Ad Server