Remove Ad Space Remove Fill rate Remove Native Advertising
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How Publishers Can Make More Money With AdTech

Clearcode

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

Every time an app user sees an ad, a complex process takes place behind the scenes, and it looks something like this: Once a publisher with an app joins an ad network, the network will have access to the app’s users’ data, available ad space, and so on. This real estate needs an advertisement to be monetized.

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

For instance, you can implement outstream video ads , which show up within various ad units such as banners or interstitials. Monetize your video ad inventory with a reliable video ad provider. Native Ads. Native advertisements blend into the rest of the content and don’t stand out as ads right away.