Remove Ad Space Remove Ad Tech Remove Advertising Remove Viewability
article thumbnail

Explain This to Me…Best of AdMonsters Decoder 2023

Ad Monsters

Every now and then, a new ad tech term, acronym, or technology pops up, and we’re all fishing around trying to figure out what the hell they mean. That’s why we created our explainer series, so we can keep you up to date on the newest ad tech trends and fads. This is the place for you. draft, Ads.txt 1.1,

article thumbnail

The No-BS guide to getting the RPM results you want

Monetize More

It allows you to offer your ad space to multiple ad networks, which then bid for the opportunity to place an ad in your content. Pubguru Header Bidding massively increases ad demand available for the publisher’s site. This maximizes the value of your ad inventory, making every impression count.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Leveraging Oracle Moat’s Verification Technology To Combat Invalid Traffic and Ensure Campaign Success

Digital Remedy

The Growing Threat of IVT and Fight Against Ad Fraud. As invalid traffic (IVT) and ad fraud increases in scope and sophistication, it has become increasingly difficult for advertisers and agencies to ensure that their ad dollars are being spent on their desired audiences—i.e. real people in search of products or services.

article thumbnail

Leveraging Oracle Moat’s Verification Technology To Combat Invalid Traffic and Ensure Campaign Success

Digital Remedy

The Growing Threat of IVT and Fight Against Ad Fraud. As invalid traffic (IVT) and ad fraud increases in scope and sophistication, it has become increasingly difficult for advertisers and agencies to ensure that their ad dollars are being spent on their desired audiences—i.e. real people in search of products or services.

article thumbnail

Is Ad Refreshing an Important and Beneficial Strategy in 2023?

Monetize More

What’s more, in this era of ad blocking, third-party cookie blocking, and ever-increasing privacy regulations, advertisers cannot simply and easily intrude on the digital wanderings of a consumer. All of these things create a great environment for ad refreshing if it is done right. What is Ad Refresh?

article thumbnail

Types of Video Ads – Advantages and Best Practices for Publishers

Automatad Inc.

Video ads are the best source of revenue, and you should keep it flowing with practical tips and recommendations in this blog. What Is Video Advertising? Video ads are the most engaging ads that deliver a short brand message across the audience. A few of the vital types of video ad formats are covered here.

article thumbnail

2023 Programmatic Advertising For Dummies: Key Terms, Examples & Trends Explained

Monetize More

As a publisher, it’s crucial to stay ahead of the game regarding advertising trends. And there’s no denying that programmatic advertising is here to stay despite AI. In 2023, programmatic advertising is projected to grow even faster than before, with spending estimated to surpass $120 billion.