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Why Is Ad Refreshing Vital for Digital Publishers?

YieldBird

As per Google policy, unless the user is active on the website, at least 30 seconds must pass before the ad is refreshed. Refreshing ads: Once the refresh interval is reached, the existing ads are replaced with new ads. This results in higher click-through rates, conversions, and better monetization outcomes.

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Why Is Ad Refreshing Vital for Digital Publishers?

YieldBird

As per Google policy, unless the user is active on the website, at least 30 seconds must pass before the ad is refreshed. Refreshing ads: Once the refresh interval is reached, the existing ads are replaced with new ads. This results in higher click-through rates, conversions, and better monetization outcomes.

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A Guide on Video Ad Monetization to Increase Ad Revenue

Automatad Inc.

Mid-roll video ads run in the middle of the video content. Post-roll video ads run after the video content ends. Nonlinear video ads are ads that run concurrently with the video content, usually in the form of overlays or banners that appear on top of the video player. Your audience can choose to mute or skip them.

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Video Ads for Publishers: A Beginner’s Guide

Automatad Inc.

Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Due to the higher engagement rate of videos, it has become a new format of choice for publishers and advertisers. Interstitial ads cover the entire screen of the user’s device.

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Best Mobile Ad Sizes to implement in 2023 [Don’t miss out]

Monetize More

This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. Compared to the small banner sizes (e.g.,

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App Monetization During the Holidays: Choose Your Bidding Partners Wisely

InMobi

At InMobi Exchange, we pride ourselves on being an approved in-app partner of choice for the world’s largest agencies Variable 2: Returns on Full-screen Inventory: The last quarter also sees an increase in spending on high-performing, non-display formats given their higher engagement and conversion rates.

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What is a Leaderboard ad? How does it bring more revenue?

Monetize More

It’s a rectangular ad unit measuring 728 pixels wide by 90 pixels tall. This ad unit is also one of the standard IAB units that replaced the older and much smaller 468×60 banner. Master your ad inventory like the pros and become an ad ops guru with PubGuru University! 3- Higher click-through rates.

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