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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

However, regardless of what exactly you’re looking for, there are certain factors you should keep in mind on top of the most competitive CPM. . Mobile Ad Formats. Before you jump straight into monetizing your mobile app with ads, you should decide which mobile ad formats you want to serve. Google AdMob. Marketplace.

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What are Online Advertising Metrics and KPIs

Ad Ops Hero

Clicks : The number of clicks generated by the ad serving on the web page and redirected the user to a landing page associated to it. The Ad server may not count the clicks during these scenarios. Conversions: It defines number of actions taken after clicking on the ad. Formula : CPC = Cost/Click.

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20 Best Video Ad Networks for Publishers

Brid.tv

There is no other contender with higher CPM rates than Google. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. In addition, SpringServe also comes with a handy feature that helps publishers detect invalid traffic , protecting them from ad fraud.

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What is a Leaderboard ad? How does it bring more revenue?

Monetize More

It’s a rectangular ad unit measuring 728 pixels wide by 90 pixels tall. This ad unit is also one of the standard IAB units that replaced the older and much smaller 468×60 banner. Master your ad inventory like the pros and become an ad ops guru with PubGuru University! 6- Ad Server Acceptance.

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