Remove Ad Inventory Remove Audience Remove Entertainment Remove Geo targeting
article thumbnail

Disney plans to extend Hulu’s ad targeting options to Disney+’s ad tier

Digiday

Disney debuted Disney+’s ad-supported tier last December with a fairly basic feature set for advertisers. For example, advertisers couldn’t target ads to specific audiences like they can on Disney’s other ad-supported streamer, Hulu. And then the full suite of targeting in July.” But that’s about to change.

article thumbnail

Modern Programmatic Monetization Strategies

Adtelligent

Programmatic advertising is the process of buying/selling ad inventory in real-time through automated bidding exchanges. Monetizing ad units requires a Supply-side platform or SSP. A platform that helps publishers to oversee all of the automated ad sales and related processes. Great targeting capabilities.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

20 Best Video Ad Networks for Publishers

Brid.tv

A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. They negotiate all the terms with buyers, including audience targets and cost per impression. These networks do the work for you.

article thumbnail

12 Best Video Streaming Platforms for Publishers and Broadcasters

Brid.tv

We now often have video meetings at work, attend virtual classes in school, and stream around 300 minutes of videos a day for entertainment. A video streaming platform is a piece of software that allows streaming services such as Netflix or other video-focused businesses to distribute content to their audiences. Table of Contents.

article thumbnail

RevContent Vs Taboola: Which is the best bet?

Lemonads

Today, Taboola is the world-famous content discovery and native advertising platform that helps marketers reach highly relevant audiences and grow their traffic in a scalable way. The type of ads shown by Taboola, for sure looks more prompt and genuine with a friendly user experience innovation over RevContent , which is only now achieving.

CPM 52
article thumbnail

Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

Programmatic advertising is the art of automated buying and selling of online advertising space by targeting specific audiences and demographics. It is different from the traditional method of buying ads, which involves dealing with a salesperson for the price, placements, and number of impressions. Increased Reach. Experience.

Agency 52