Remove Ad Inventory Remove Ad Space Remove Media Remove Rich Media
article thumbnail

Programmatic Advertising: What Is It and How Does It Work?

MNTN

Programmatic advertising (also known as programmatic media buying) is an automated process of buying and selling digital ad spaces in real-time using complex algorithms, where advertisers can precisely target specific audiences and demographics, improving the efficiency and effectiveness of the advertising campaign.

article thumbnail

The Power of Display Advertising and Why You Should Use It

Brid.tv

Interstitial Ads Rich Media Ads — These interactive ads can engage users in different ways. For instance, rich media ads can be interactive videos, polls, a button, or similar. Some publishers try to cushion the blow by asking their website visitors to allow ads. Start Monetizing FAQ 1.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. . How Do Mobile Ad Networks Work?

article thumbnail

Viewer’s Attention Metric: How It Can Change the Game for Publishers

Automatad Inc.

Attention metrics are gaining traction for providing granular insights, going beyond indicating that the ad is seen. They provide data on whether the audience has interacted with the ad or had its impact on them. As a publisher, optimizing ads to improve attention leads to massive benefits.

article thumbnail

The Best Mobile Ad Networks For 2023

Monetize More

Yieldmo Initially focused on US-based ad inventory but expanded to EU and UK demand. Offers viewable, brand-safe, and audience-friendly ads, with integration options through open exchange, PMP, or managed service. MobFox Enables publishers to monitor and optimize ad inventory with a single interface.

article thumbnail

Google AdMob or Google Ad Manager/ AdX? Which monetization platform should you leverage?

Monetize More

Google Ad Exchange is a very popular ad exchange platform that allows large publishers to sell their ad inventory to advertisers and agencies. This helps publishers get more value out of their inventory, which allows them to find more opportunities for future projects.

article thumbnail

How to Pick the Best Ad Formats for Your Website

Brid.tv

Table of Contents [ hide ] A General Overview of Ad Formats for Websites Choosing the Best Ad Formats for Your Website Consider the Audience Consider the Content Consider the Placement Consider the Size Consider the Combination How to Implement Ads on Your Website Get Started With Website Monetization With Brid.TV