Monetize More

NOVEMBER 24, 2022

These users get bombarded by messages, news events, and social media on a daily basis – all very distracting. Let’s take a look at some of the best mobile ad sizes for publishers in 2023 and optimization tips you can start implementing today: The 300×250 ad unit. More mobile ad unit sizes to consider.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

MobileAds

JANUARY 25, 2021

Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. You will find that a third-party ad server can be to your great advantage.

Rich Media 52

Rich Media Mobile Ads Ad Server Media 52

InMobi

JUNE 5, 2018

Ad Networks - this is a company that has exclusive rights to sell the inventory from a specific group of publishers. Ad Exchanges - this is a programmatic buying marketplace where inventory is auctioned off to the highest bidder. What specific websites/apps the ad ran on. If the ad unit was displayed correctly.

Advertising 52

Advertising Ad Server Ad Exchange Retargeting 52

Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? From Google Ad Exchange and AdMob to PubMatic, and RhythmOne, these networks provide access to a vast global user base and support various ad formats. RhythmOne Multi-platform Ad Exchange offering solutions for mobile app developers and web publishers.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

Brid.tv

JUNE 26, 2023

There is no other contender with higher CPM rates than Google. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. Additionally, these auctions feature some of the largest and most elite SSPs globally, which is how they ensure maximum CPMs to their publishers.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Automatad Inc.

JANUARY 26, 2023

Share Tweet Share RPM, CPM, or CTR – you love and hate these metrics simultaneously, don’t you? Find the right ad placements and optimize them. Ensuring you are placing the ads in the right place increases your viewability, CTR, and CPC. Make sure the ads are highly relevant and resonate well with the readers.

Header Bidding 52

Header Bidding CPC Click Through Rate Impressions 52

Brid.tv

AUGUST 23, 2022

This is such an important step in monetizing your video content that large companies often have whole teams dedicated only to optimizing ad yield. Yield optimization tools can help you maximize the viewability of your ads and set price floors at just the right amount. This makes PubMatic one of the largest and best ad exchanges.

Header Bidding 82

Header Bidding Advertising Ad Exchange Video Ads 82