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The WIR: Publicis Plans €300 Million AI Investment, Skydance Media Makes a Bid for Paramount, and Sky’s UK&I CEO Steps Down

VideoWeek

Skydance Media is a production business which has co-financed a number of Paramount Pictures’ biggest films over the last ten years, including Top Gun: Maverick, Mission: Impossible – Dead Reckoning Part One, and Star Trek Beyond. “As The offer comes just one month after Warner Bros.

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The WIR: Vice to Shutter Website, Google Expands GenAI in Performance Max, and FuboTV Sues Sports Streaming JV

VideoWeek

BuzzFeed CEO Jonah Peretti said the changes will make BuzzFeed “more profitable, more nimble, and more innovative” New York Times Plans Generative AI Ad Tool The New York Times is building new ad targeting solutions based on generative AI, which it plans to release later this year, Axios reported this week.

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The WIR: Senators Call for FTC to Investigate YouTube, TV4 Launches a New Streaming Service, and Paramount and OMG Trial VideoAmp as a Currency

VideoWeek

The new Audience Sync feature enables customers to connect to marketing integrations (such as MAPs/CRMs) directly in Video Cloud; and Segment Sync pulls video data to form target audience groups that can sync with Audience Sync. The Week For Brands & Agencies Dentsu Reports 4.7 percent organic decline in revenues year-on-year.

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The WIR: Broadcaster Earnings Hint at Slowing TV Ad Revenues, WFA Warns of “Worst Ever” Talent Crisis, and Seedtag Raises Over $250 Million

VideoWeek

The Nordic streamer also raised its year-end subscriber target from 7 million to 7.3 French MPs voted to scrap the TV licence fee on Saturday, replacing the €138 levy with plans to finance public broadcasting through VAT. Nano Interactive, a privacy-first ad targeting provider, has hired Matthew Beck as VP of partnerships.

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