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5 Simple Steps to Develop an Effective PPC Campaign Strategy

Basis

Getting clear on your goals will help you choose the platforms and ad types that are best suited for your marketing needs. Consider these common PPC goals: Increase site traffic Generate leads Drive sales If your main goal is brand awareness, then social media and display ads are ideal for your strategy.

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50 Impactful Facebook Ads Statistics to Help Your Ads Strategy

Single Grain

To help you make the most of this advertising potential, this article features 50 impactful Facebook ads statistics that’ll help you optimize your campaigns and achieve impressive engagement results. Effective Facebook advertising can be a game-changer for businesses, but understanding the success rate is essential for optimizing campaigns.

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Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

89% of B2B brands and 86% of B2C brands are using content marketing in some form for pretty much three reasons, in this order: It's cheaper than traditional marketing. your audience) than the above two points. Now, take a look at this visual representation of how many B2B companies are using content marketing.

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