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Instagram Ad Targeting – 84-point Guide [2023 UPDATE]

Karola Karlson

Instagram ad targeting is the key to achieving success with your ad campaigns. With more than 1 billion daily active Instagram users, it’s absolutely critical that you target only those who are potentially interested in your product. By reading this guide, you will learn: How does the Instagram ad targeting work?

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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

As the gaming industry continues to grow at an unprecedented rate, in-game advertising has emerged as a powerful tool for publishers, allowing them to capitalize on their audiences while delivering value to brands. Audience Targeting One of the key factors that make in-game advertising so effective is audience targeting capability.

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50 Impactful Facebook Ads Statistics to Help Your Ads Strategy

Single Grain

While precise targeting may be impacted, advertisers can still reach specific audiences interested in their brand at lower rates, presenting ample opportunities for effective advertising. Source ) Meta’s ad revenue distribution between Facebook and Instagram: In 2023, it is forecasted that 58.5% of Meta’s $121.90

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Meta settles lawsuit with Justice Department over ad-serving algorithms

TechCrunch Ads

Outside investigations have provided evidence in support of the Justice Department’s claims, including a 2020 paper from Carnegie Mellon that showed that biases in Facebook’s ad tools exacerbated socioeconomic inequalities. officials have long accused Meta of discriminatory ad targeting practices.