Monetize More

MAY 8, 2023

Reaching up to almost 3 billion people monthly on the YouTube Home and Watch Next feeds, Discover and the Gmail Promotions and Social tabs, we can now reach more potential customers since they will be browsing everything from the hottest fashion trends to the most viral topic on popular Google properties.

Audience 52

Audience A/B Testing Click Through Rate CPA 52

Digiday

OCTOBER 21, 2022

Traditional OOH channels are limited in their storytelling capabilities, but because screens have become interactive, they enable advertisers to tell their full stories and, more importantly, measure the impact in a granular fashion. Successful marketing requires brands to connect with consumers through a story, from beginning to end.

Click Through Rate 55

Click Through Rate A/B Testing Conversion Conversion Rate 55

Single Grain

JUNE 26, 2020

Optimizely, the world's leading experimentation platform, specializes in A/B testing — a scientific, data-driven way to test websites for maximum usability and engagement. Many A/B tests can have surprising results. Changing button colors from red to green.

SEO 145

SEO A/B Testing Click Through Rate Conversion 145

Single Grain

JUNE 5, 2023

The default pricing model for ad campaigns is the CPC (cost per click) where you pay Facebook for every click on the ad. You can also run your advertisements using the CPM (cost per thousand impressions) model. 10) Perform A/B Testing A/B testing helps you identify your Facebook ads’ shortcomings and strengths.

Advertising 89

Advertising A/B Testing Geo targeting Conversion 89

Single Grain

JULY 17, 2023

Real-Time Bidding (RTB) The process in which ad impressions are bought and sold in real-time auctions is known as real-time bidding. For example, a luxury fashion brand may target buyers aged 25-45 with high-income levels. Continuously monitor campaign performance and key metrics such as click-through rates (CTR) and conversion rates.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Single Grain

MAY 29, 2023

Improves the click-through rates of your website, leading to better conversions and profitability. For example, let’s say you have an e-commerce business selling fashion accessories , and you plan to expand your PPC campaign into three target markets: the United States, the United Kingdom, and Australia.

Conversion Rate 52

Conversion Rate Geo targeting Conversion A/B Testing 52

Single Grain

AUGUST 27, 2019

That’s barely enough time to make a good enough impression to get them to open, let alone read, your content. Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. 9 ) Test Your Subject Lines. Automated drip campaigns have an 80% higher open rate and a 300% higher click-through rate.

Banner 103

Banner ROI Conversion Audience 103