Martech

SEPTEMBER 20, 2021

eBike manufacturer Serial 1 had lots of gorgeous product and lifestyle imagery at their disposal, but they didn’t know what specific shots would resonate with their customers. They also had limited time to wait for results from a traditional A/B testing approach. . Testing images at scale.

Conversion 115

Conversion A/B Testing Machine Learning Conversion Rate 115

AdvertiseMint

JULY 15, 2023

Applying these techniques lets your target audience know about the services you offer. However, once a product is manufactured, there’s little room for change. A/B testing for FB ads can be a great way to determine what works best. Conversion rate A conversion happens any time a user takes a desired action.

Marketing 52

Marketing Conversion Rate SEO Geo targeting 52

Single Grain

SEPTEMBER 29, 2020

While it may not have an immediate impact on conversions, using existing paid advertising campaigns to improve your landing pages offers an excellent alternative to traditional methods of conducting A/B testing. The Importance of A/B Testing in E-Commerce. Dive Deeper: * What Is A/B SEO Testing?

A/B Testing 98

A/B Testing Click Through Rate Conversion Advertising 98

Martech

FEBRUARY 24, 2022

CallRail offers four solutions: Call Tracking, Form Tracking, Conversation Intelligence, and Lead Center. Call Tracking is a real-time solution that lets users track and analyze inbound calls to optimize marketing campaigns and maximize lead generation, conversion rates, and each campaign’s ROI. It has more than 100 employees.

Marketing 97

Marketing Healthcare Real Estate Conversion 97

Single Grain

MAY 5, 2023

What’s more, the agency’s efforts managed to increase CBS’s conversion rate from paid search by almost 58%. The Approach To cut through the noise and achieve the desired results, the agency devised a strategy that was focused heavily on placements where their target audience was most present. Read the full case study here.

ROI 52

ROI Advertising Conversion SEO 52

Single Grain

APRIL 28, 2020

This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product. Take the topics that performed well on one channel and repurpose them into a piece of content for another segment of your audience. It has an overall conversion rate of about 14.7%. 3) Anheuser-Busch.

Marketing 141

Marketing Audience Media ROI 141