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Global Opportunities for Manga and Content Publishers: Q&A with Mintegral

Digital Turbine

YoY until 2030, mostly through digital sales, a stunning number in this climate. In Japanese manga apps, Mintegral has found that interactive videos and banners (especially MREC) demonstrate high click-through rates and monetization effectiveness. How has the manga and content industry evolved over the years?

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Most Popular Ad Formats and Sizes and their effectiveness on SmartHub

Smart-Hub

billion by 2030. It is essential to understand that video ads in mobile apps are more expensive than, for example, banner ads. However, the CTR they generate as a result is also much higher than banners ( 7.5 Thus, it would be correct to say that banners cost less but create lower click-through rates. times higher ).

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What Is Digital Out-of-Home Advertising?

Basis

Common examples include billboards, ads on public transit, signs at a sporting event, or banners at the airport. billion by 2030. Let’s start by defining the baseline of traditional out-of-home advertising, which is essentially any ad you might see (you guessed it!) outside of your home. YoY in 2023, faster than any other channel.

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What Is Digital Out-of-Home Advertising?

Basis

Common examples include billboards, ads on public transit, signs at a sporting event, or banners at the airport. billion by 2030. Let’s start by defining the baseline of traditional out-of-home advertising, which is essentially any ad you might see (you guessed it!) outside of your home. YoY in 2023, faster than any other channel.

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

billion USD by 2030 at a compound annual growth rate (CAGR) of 14.5% This era witnessed the proliferation of banner ads and pop-ups, setting the foundation for a more interactive and engaging advertising experience. The AdTech market is projected to grow from 579.4 billion USD in 2023 to 1,496.2 during the forecast period.

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. SmartHub's Features Have No Limits! Adapt to the format.

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13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

For example, some display ads worsen the user experience and result in “ banner blindness.” billion by 2030. Look at this banner ad from Target’s Good & Gather brand as an example. Plus, other forms of social media, in-app, and influencer advertising make up the bulk of display ad spend.