Clearcode

SEPTEMBER 20, 2023

billion by 2029. DSPs are connected to ad exchanges and supply-side platforms (SSPs) and enriched with data from data platforms like data management platforms (DMPs) and customer data platforms (CDPs). Advantages of DSPs include automated ad buying, scalability, cost-effectiveness, and precise audience targeting.

Demand Side Platform 99

Demand Side Platform Ad Exchange Ad Inventory Impressions 99

Smart-Hub

APRIL 29, 2024

If you are ready to create ad network or ad exchange, contact SmartHub team to start. Start Your Profitable Ad Exchange Business With Us! Advanced tools can analyze customer data at scale to segment the audience and create tailored advertising content. Build Your Profitable Ad Exchange Business With Us!

Advertising 52

Advertising Ad Exchange ROI Machine Learning 52

VideoWeek

JANUARY 5, 2024

GroupM Launches New Initiative to Create Innovative Streaming Ad Formats GroupM on Thursday announced the launch of the Ad Innovation Accelerator, a new initiative which will create new ad formats specifically for streaming services, in partnership with media companies and tech players. Read more on VideoWeek.

Media 52

Media Cookies Entertainment Agency 52

VideoWeek

AUGUST 19, 2022

“When setting up your guaranteed deal, you can now choose a specific age and gender demographic, like adults ages 18 to 49, and pay only for the ad impressions that reach your target audience as measured by Nielsen DAR,” Google said in a blog post. US Broadcasters Land $7.5 Billion College Sports Deal. This Week on VideoWeek.

Media 52

Media Ad Tech Agency eCommerce 52