2023 Ad Exchange Ad Inventory Ad Server 
Monetize More
APRIL 19, 2023
Mediavine’s technology is designed to maximize ad performance and revenue for publishers. Mediavine also employs machine learning algorithms to analyze traffic and user behavior, optimizing ad placement and increasing publisher revenue. This tool helps you troubleshoot all ad tag issues so that you can scale revenue on your own.
Martech Series
NOVEMBER 20, 2022
By 2022, 87% of all digital ads budgets in Asia were spent on programmatic ads. By 2023, it is expected that more than 90% of the industry will use programmatic ad buying. Publishers pay for the services to access the SSP platform and place inventory for the advertisers. Viewability Tracking.
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Monetize More
NOVEMBER 20, 2022
Auto ads (on versus off). Running AdSense as backfill on Google Ad Manager to compete in real-time with other demand partners you have in your stack. Running AdSense hardcoded (not using an ad server). Become an ad ops guru with PubGuru University! Ready to master AdSense like the pros?
Monetize More
DECEMBER 29, 2022
In this post, we’ll go over some important tips you need to know to improve video programmatic health in 2023. Driving traffic directly to your videos can result in more people watching your videos and ads. Ads load faster and better viewability rates on speed and responsive sites and apps. Conclusion.
Monetize More
NOVEMBER 24, 2022
This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. 320×50, 300×50, and 300×100 are to become more popular in 2023. Cons: Expensive.
AdvertiseMint
NOVEMBER 7, 2023
Whether it’s display ads, video ads, or mobile ads, publishers can choose from multiple ad networks to find the right fit for their ad inventory. With billions of ad impressions at stake, a robust ad network can be the difference between ad space filled to the brim or left languishing.
Automatad Inc.
JANUARY 23, 2024
The SSP associated with the site calls for the auction and sends the ad request to DSPs, the owners of interest groups the user is part of. The advertisers return the bid, SSP scores the bids and returns the winning ad to the ad server, and then it is rendered on the website. When Did PAAPI Become Live?
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