Basis

DECEMBER 5, 2022

Combined US medical and recreational marijuana sales are projected to top $33 billion in 2022, which represents a 32% increase year-over-year. billion in 2023—and that growth comes against the backdrop of a 2022 executive order that may have far-reaching consequences for the industry and its financing. 2) Lookalike audiences.

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Basis

DECEMBER 5, 2022

Combined US medical and recreational marijuana sales are projected to top $33 billion in 2022, which represents a 32% increase year-over-year. billion in 2023—and that growth comes against the backdrop of a 2022 executive order that may have far-reaching consequences for the industry and its financing. 2) Lookalike audiences.

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Marketing Data Management Platform Retargeting Finance 52

Monetize More

JUNE 17, 2022

Whether you’re looking for more control over your data or want to meet rising consumer expectations and improve user experience, we’ve got the perfect solution for you. What are the best alternatives to third party cookies in 2022? First party data. Distributed ID Systems. Google’s Privacy Sandbox.

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Clearcode

SEPTEMBER 20, 2023

billion in 2022 and is projected to reach $92.12 DSPs are connected to ad exchanges and supply-side platforms (SSPs) and enriched with data from data platforms like data management platforms (DMPs) and customer data platforms (CDPs). The DSP market exclusively was valued at $20.77

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Monetize More

DECEMBER 28, 2022

This post was most recently updated on December 29th, 2022 Ever stumbled across the Display Lumascape before as a publisher? Demand-Side Platforms (DSP). Tag management. Data Management Platforms (DMP). Data Aggregators. Retargeting & Contextual Advertising. Agency Trading Desks (ATD).

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Digiday

OCTOBER 9, 2022

.” Kevin Bauer, data and identity lead at Prohaska Consulting, echoed Knapp’s thoughts, pointing out how first-party data comes with a premium, especially compared to earlier years when third-party data was readily available and widely used. “All the big U.S.

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Adtelligent

JULY 1, 2020

Chrome, which represents about 65% of the global browser usage, announced third-party cookies removal by 2022. The audience targeting and retargeting will be unworkable. Data management platforms will need to find other ways to create identity linkages. billion in 2022.

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