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Digital Advertising Guide

Adtelligent

The price depends on the popularity of the keyword and on the search engine itself. Mobile search advertising is on the rise. Considering these stats, it is only logical that optimizing mobile search engines should be a priority for advertisers. In-app ads over mobile web ads. It is relatively young.

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How to Boost Conversions with Your Article’s Featured Image

Single Grain

Google has been showing image thumbnails in mobile search engine result pages for a couple of years now: The “visual” SERPs have undergone a few updates. The first one was in July 2018 and the second one happened in March 2019. Overlooked SEO: Optimizing Images and Video For Search.

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Google Algorithm Updates 2023: A Comprehensive Guide

Automatad Inc.

conversion rate boost for every 100ms reduction in LCP. BERT (2019): Understanding Language Better Google’s BERT (Bidirectional Encoder Representations from Transformers) update was a significant leap in how the search engine understood the context and relationship between words in search queries.

SEO 52
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6 Google Ads Trends You Can’t Ignore in 2020

Single Grain

Maximize Conversions : Increase your conversion rate. In the summer of 2019, Google launched the beta version of Gallery Ads. Similar to Facebook’s Carousel Ads, they feature images that mobile users can scroll through to get more visual information about a brand, product or service. Trend #3: Google Gallery Ads.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing 145