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JUNE 7, 2022

In 2019, Google initially announced third party cookies would be deprecated in the interest of protecting user privacy. Third party cookies are cross-domain cookies often set by advertisers, agencies, and DSPs to track users across different sites. The deadline was kicked back multiple for various reasons.

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VideoWeek

FEBRUARY 23, 2024

Vice is also in “advanced discussions” to sell Refinery29, the female-focused media company it bought for $400 million back in 2019. The Week in Tech RTL and ProSieben Combine Ad Tech Stacks in Latest Push for European Collaboration RTL Deutschland and ProSiebenSat.1 Read more on VideoWeek.

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VideoWeek

OCTOBER 13, 2023

Google Vows to Fight the Breakup of its Ad Business Google has warned the European Union that it will fight legislative attempts to break up its ad business. Publicis Raises its Guidance Again After Strong Q3 French agency group Publicis Groupe posted another strong set of financial results this week, reporting 5.3

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VideoWeek

FEBRUARY 1, 2023

The status quo in digital advertising is “unsustainable”, according to a new study by data rights agency AWO, conducted on behalf of the European Commission, suggesting a ban on Big Tech companies collecting personal data for advertising purposes.

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