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UK finally opens antitrust probe of Google’s role in the adtech stack

TechCrunch Ads

“The CMA is assessing whether Google’s practices in these parts of the ad tech stack may distort competition. Although a 2019 consultation , following publication of its preliminary report, featured breaking up the adtech giant as one of a number of potential remedies.).

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Weekly Roundup: GDPR’s Impact on Revenues, The Trade Desk’s OpenPath, NewsPassID, and More

Automatad Inc.

Canadian Marketing Association reported on the negative impact of GDPR on publishers, consumers, and advertisers. Canadian Marketing Association Highlights the Negative Impact of GDPR. The report revealed that the GDPR has had the worst impact on small-to-medium-sized enterprises (SMEs). Related Read: What is GDPR?

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The WIR: FAST to Make Up 20 Percent of UK AVOD Market, Apple TV+ Makes Key CTV Advertising Hire, ITV Sees Further Linear Declines

VideoWeek

The research noted that UK FAST channel revenue has already increased 180 times between 2019 and 2022, and is now a “weekly habit” for 15 percent of UK viewers. Plus, ITV added architectural tech firm Resi to its Media for Equity portfolio, marking its first investment of 2023. The combination of Simpli.fi

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The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued

VideoWeek

UK Government Plans to Replace GDPR. The UK Government plans to replace GDPR with its own data protection system, culture secretary Michele Donelan told the Conservative Party Conference on Monday. “We We will be replacing GDPR with our own business- and consumer-friendly British data protection system,” Donelan announced.

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Digiday+ Research: A guide to the top 10 ID alternatives for publishers

Digiday

Publicis acquired Epsilon, which has more than 8,000 employees in over 40 offices worldwide, in 2019. In some cases, Neustar builds audiences in an SSP and this ad inventory is purchased via a private marketplace deal. Brands and agencies : Who need user-level identification, the likes of Scream Malmo. About Epsilon.

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The WIR: Enders Predicts Big Slide in UK Broadcaster Viewing, ITV Offers Free Outcome Measurement, and ProSieben Reignites Interest in Sky Deutschland

VideoWeek

billion fine for unlawful practices which aren’t compliant with the EU’s General Data Protection Regulation (GDPR). While Meta has taken steps to bring these data transfers in line with the GDPR, the DPC ruled that these steps don’t go far enough to protect EU users’ data. The Week in Tech Meta Hit with €1.2 Read more on VideoWeek.

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The WIR: TF1 Sees Ad Growth, IAB says Advertisers are Prioritising Video, and AMC Enables Programmatic Buying on Linear Channels

VideoWeek

“This is a huge advance for us and for the industry and, like our pioneering efforts in addressable advertising, makes our inventory even more valuable.” ” The Week in Tech YouTube Posts Growth in Ad Revenues and Shorts YouTube revenues climbed 12.5 billion in ad revenues. “I percent YoY in Q3. percent YoY.