Karola Karlson

JANUARY 2, 2023

In this chapter of our Instagram Advertising Guide , we’re going to discover all the different Instagram target audiences. By reading this guide, you will learn: How does the Instagram ad targeting work? How to create Instagram and Facebook ad audiences? How to set up Custom Audiences and Lookalike Audiences?

Ad Targeting 97

Ad Targeting Retargeting Audience ROI 97

Clearcode

JANUARY 26, 2023

Apple’s privacy crusade started in its Safari browser back in 2015 when it allowed iOS users to install content blockers, which blocked certain elements on a web page, such as ads. Behavioral targeting and retargeting to show personalized ads. Audience activation via DMPs to create audiences and run the cookie syncing process.

Cookies 64

Cookies First-Party Cookies GDPR Retargeting 64

Single Grain

FEBRUARY 17, 2020

According to Wistia’s CEO Chris Savage, the company rolled out a $2 million advertising campaign in 2017, netting them more than 43 million impressions. Instagram Ads. Audience Network. Wistia, a video-software company, has grown rapidly over the last few years. In 2018 the company generated $32 million in revenue.

Pop-Up 140

Pop-Up Education Entertainment Audience 140