Martech

JANUARY 13, 2025

Fast-forward to 2016, when Facebook faced public scrutiny over its role in the Cambridge Analytica scandal. GDPR, CCPA, Apple MPP and consumer privacy Rising consumer awareness about data privacy led to landmark regulations like the EUs General Data Protection Regulation (GDPR) in 2018 and Californias Consumer Privacy Act (CCPA) in 2020.

GDPR 131

GDPR Machine Learning Education Media 131

Lemonads

AUGUST 26, 2020

Acquired by Impact in 2016, the platform has remained one of the best anti-fraud tools for the digital marketing space. Fraud Analysis System Powered By Machine Learning Machine learning is one of the most exciting technologies available today because it can parse and assess data to make decisions without human input.

Machine Learning 52

Machine Learning CPL Affiliates CPA 52

InMobi

APRIL 23, 2019

A lot more machine learning, which is making an impact in the desktop world, will come over to mobile. House of Representatives is going to be looking at protecting privacy very closely in the wake of the 2016 election. Q: How will app monetization change in the future, and how can publishers prepare themselves accordingly?

Header Bidding 40

Header Bidding A/B Testing Click Through Rate Ad network 40

VideoWeek

SEPTEMBER 22, 2023

The platform uses machine learning algorithms to develop audiences based on product preferences, demographic information and browsing history, the company said. Storrar joined Essence in 2016, while Chapman rejoins the company after two years as CEO for Carat UK.

Media 52

Media Agency Advertising Machine Learning 52

VideoWeek

MARCH 3, 2023

The new layoffs impact product managers, data scientists and engineers working on machine learning and site reliability, according to the NYT. Fox joined the Guardian in 2004 as Assistant Fashion Editor, before moving into the commercial department in 2016. million, shy of the company’s $75-78 million guidance.

Advertising 52

Advertising Marketing Retail Ad Tech 52

Digiday

NOVEMBER 20, 2022

In May 2018, the European Union enacted the General Data Protection Regulation (GDPR) law, which sets guidelines for collecting and using an individual’s personal information — companies must tell consumers how they’re using their data, and if and when it is breached.

Marketing 69

Marketing Retail Ad Targeting Conversion 69