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Seven Mobile Trends That Brand Marketers Can't Ignore in 2015

InMobi

JANUARY 5, 2015

Here are some trends that brand marketers need to watch out to stay on top in 2015. Native advertising will get further traction Native Advertising emerged in a big way in 2014, and will scale further this year. Native advertising is more engaging, less intrusive and enables sophisticated campaigns.

Native Advertising 52
Native Advertising Marketing Mobile Ads Video Ads 52
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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

JANUARY 20, 2021

In-App video advertising has been steadily gaining traction. As mobile becomes the dominant ad channels, advertisers are devoting their ad spends on video. According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3.

Display Advertising 52
Display Advertising Mobile Ads Banner Advertising 52
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