2015, Click Through Rate, Display Advertising and Rich Media

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2015

Click Through Rate

Display Advertising

Rich Media

Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

JANUARY 20, 2021

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. Broader message, exposure and memorization rate. Can offer animated and interactive rich media content. In-App video advertising has been steadily gaining traction. The engagement rate is high. Larger space.

Display Advertising

Display Advertising Mobile Ads Banner Advertising

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

JANUARY 1, 2020

A common misconception here is that mobile ads are usually lower in quality, however, according to an eMarketer report, the click-through rates (CTR) are actually higher on mobile. There are several ways in which you can market your business using mobile advertising.

Mobile Ads

Mobile Ads Click Through Rate CPM Real Estate

AdTech Trends

Best Mobile Ad Formats for Display Advertising Campaigns

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

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