Remove 2014 Remove Impressions Remove Native Advertising Remove Rich Media
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Nine Mobile Marketing Trends for 2014: The Year of Turning Ideas into Marketing Magic

InMobi

The growth in the mobile sector and ecosystem within the past two years has been impressive. With the total value of mobile traffic having already increased multi-fold this year, mobile advertising has gained huge prominence and become hot tech topic. Let’s take a look at the top mobile trends for 2014.

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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. High impressions. Can offer animated and interactive rich media content. Rewarded video ads don’t help with the Lifetime Value for the advertising party. Pros of Interstitial Ads. Larger space.