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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. According to AppFlood , interstitial mobile ads accounted for 70% of mobile ad revenue globally in Q1 2014. Broader message, exposure and memorization rate. Standard Banner Ads. Pros of Interstitial Ads.

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6 tips for creating an engaging mobile video ad campaign

InMobi

This is creating huge opportunities for brands to reach their customers through video ads, a nifty ad format for brand communication and customer engagement. billion on mobile video ads in 2014, or close to one-quarter of total digital ad spends, per eMarketer. For ad types, there are in-stream, in-banner and interstitial ads.

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Top 9 Best Native Advertising platforms you must know about!

Lemonads

Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer with an extraordinary reach of 630M professionals, keeping the audiences engaged which is what matters most! TripleLift transforms images with web content into ads.

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Advertising to Baby Boomers: My post this week was written by The.

Advertising to Baby Boomers

Not only are banners dull and clickthrough rates low, but all the technology flooding the industry promising perfect targeting perfection cant even deliver real human audiences. The odds of breaking through on YouTube are in the million-to-one range. c) 2003-2014 Chuck Nyren. QR codes are a cruel joke.

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How to Uncover Your Competitors’ Content Strategy

Single Grain

Content Explorer has actually been around since 2014, but the company completely revamped it and launched the new version in April of this year. It’s getting a lot of buzz now, and with good reason: Click here to download your free guide right now! Click here to download your free guide right now! Get A Free Consultation.

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