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InMobi Now Integrated With MoPub's Advanced Bidding

InMobi

With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding.  Why Enable InMobi on MoPub’s Advanced Bidding?

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Introducing Prebid Support for Server-Side Bidding

InMobi

We are pleased to announce that InMobi is now a certified demand partner on the Prebid Server. Prebid provides an open and flexible integration option for app developers and publishers looking for a fair and transparent header bidding platform. We will extend this to cover Native in the coming few months.

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Unlocking Your App’s Full Screen Potential

InMobi

2020 Recap: Publishers See Big Gains with Ad Monetization, InMobi Exchange Grows 2X With over a trillion valid ad requests generated each quarter, InMobi Exchange grew by 200% between Q2 and Q3 in 2020. Full screen interstitials, though, are now taking up a larger share of our overall mix. Let’s take a deep dive.

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Or perhaps you’re building an OTT app and want to monetize video content? Choosing a network, however, is a whole different story. Google AdMob 2.

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What To Expect From InMobi Exchange In 2020: InMobi Exchange CAB Mid-Year Update

InMobi

InMobi organized the first edition of CAB (customer advisory board) in January 2020, where we gathered industry leaders from across the ecosystem to discuss the product roadmap for the year and beyond. Here are the updates on what work InMobi has been doing over the past six months.

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Who Are The Key Players in Programmatic Buying?

InMobi

As real time bidding (RTB) and programmatic advertising become more popular than ever before with digital marketing professionals of all stripes for buying and selling, it helps to understand the key players in programmatic buying. Some of these, like InMobi Exchange, are just in app, while others offer slightly broader supply.