Brid.tv

NOVEMBER 18, 2022

There are many steps and parties in the ad buying and selling process, and a header bidding wrapper is one of them. In today’s blog post, we tackle header bidding wrappers, the technology behind them, and how to choose the right one for your business. hide ] What Is a Header Bidding Wrapper?

Header Bidding 77

Header Bidding Real Estate CPM Ad Inventory 77

Brid.tv

DECEMBER 21, 2022

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. When a user opens the publisher’s app, a piece of ad real estate is generated. Header Bidding Support.

Ad network 66

Ad network Mobile Ads Header Bidding CPM 66

Brid.tv

SEPTEMBER 12, 2022

These are video ad networks that connect CTV publishers with advertisers looking to buy ad real estate. They use video header bidding to do this, although many of them also facilitate direct deals. To take advantage of programmatic video advertising , you will need a reliable CTV advertising platform.

Advertising 52

Advertising Video Ads Banner Ad Inventory 52

Brid.tv

SEPTEMBER 30, 2022

Because of these numbers, pre-rolls are the undisputably most valuable digital ad real estate of the three instream ad types. It should also have video header bidding capabilities to maximize ad fill rate and yield. In other words, basically all video publishers want to advertise in this slot. This means two things.

Video Ads 67

Video Ads Conversion Rate Fill rate Ad network 67

Brid.tv

NOVEMBER 1, 2022

When a publisher joins a supply-side platform , this platform collects data on the publisher’s ad real estate. Every time a user visits the publisher’s website or plays a video, this real estate is offered on an ad exchange. Finally, the user on the publisher’s website sees the ad from the winning bid.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Monetize More

FEBRUARY 24, 2023

Since mobile screens are smaller, ads have less real estate, so publishers can charge more for each impression. Ad-Request RPM CPM’s two modes: 1. Another factor that will drive RPM and CPM growth is the rise of mobile advertising.

CPM 52

CPM Fill rate Impressions CPC 52

Clearcode

APRIL 21, 2023

In this article, we look at the main ways publishers, app developers and media companies can generate revenue and how AdTech solutions like header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization can help them create new revenue streams and increase revenue.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79