Q&A with Mintegral: How Western Publishers Can Maximize In-App Revenue in APAC
Digital Turbine
DECEMBER 14, 2022
We spoke with Kevin Ford, Senior Marketing Manager at Mintegral , to learn how app developers can best capture in-app revenue in APAC. Culturally, mobile gaming audiences in APAC have different wants and needs than Western audiences. With such different landscapes, how can publishers adapt in-app monetization for APAC audiences?
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