InMobi

DECEMBER 13, 2019

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. Why did mobile advertising spending grow in 2019? In the U.S.,

Advertising 52

Advertising Banner Marketing Rich Media 52

Single Grain

DECEMBER 23, 2019

Google released 18 updates in Google Ads in the last quarter of 2019 alone, while Bing made four changes in Microsoft Advertising in the whole year. As for Microsoft, they've been testing AI-powered recommendations in their Advertising Editor. How to Gauge the Success of Your PPC Campaign. Trend #1: PPC Automation.

Machine Learning 96

Machine Learning Video Ads Conversion SEO 96

Single Grain

DECEMBER 6, 2019

After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. How Artificial Intelligence Is Revolutionizing the Digital Marketing Sphere. 2) Programmatic Advertising. will be programmatic by 2020.

Marketing 145

Marketing SEO Conversion Audience 145