Remove Display Advertising Remove GDPR Remove Machine Learning Remove Retargeting
article thumbnail

13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

Why should you keep an eye on display advertising trends? But advertisers shouldn’t forget about the power of display advertising. In this post, we’ll take a look at the top 13 display advertising trends that are commanding attention and that you might want to include in your marketing strategy.

article thumbnail

Programmatic Advertising 101: Ad Types, Benefits, Drawbacks & Trends

Single Grain

Related Content: Best Programmatic Advertising Agency: Top 6 Choices for 2023 Programming Advertising Examples Now that you understand how programmatic ads work and the benefits of using them in your ad campaigns, let’s take a look a few examples. Here are a few future trends.

article thumbnail

Data Clean Rooms: Q&A With Juan Baron from Decentriq [VIDEO]

Clearcode

I’ve been on both the AdTech side and also on the publisher side, and since the rise of GDPR, the move towards the privacy-first type of advertising has taken hold and data clean rooms aim to fill that gap. The more exciting use cases are the ones that involve data science, especially in advertising.