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How Publishers Can Make More Money With AdTech

Clearcode

Since then, publishers have experimented with many other popular monetization models, such as subscriptions. One of the most popular models among publishers is a mix of paid subscriptions and displaying ads on their websites, mobile apps, streaming services, etc.

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Case Study: How we created Adblock Bypass and raised StarLightMedia’s programmatic ad sales by 50%

Adtelligent

IT-company Adtelligent created a digital ad monetization platform that works with more than 15,000 1 websites worldwide. Together they have come up with and integrated more than 10 ad tech solutions that help StarLightMedia collaborate with premium advertising partners. What solutions does Adtelligent have?

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Digiday+ Research: A guide to the top 10 ID alternatives for publishers

Digiday

In fact, most non-premium publishers depend on ad targeting through third-party cookies for over 80% of their ad revenue. These publisher first-party IDs can be matched with advertiser-created first-party IDs to find ad placement matches within DSPs or other shared tools. 10 alternative ID options. How the data stacks up.