CPC Display Advertising Fill rate Real Estate 
Brid.tv
DECEMBER 21, 2022
When a user opens the publisher’s app, a piece of ad real estate is generated. This real estate needs an advertisement to be monetized. The ad network also has access to mobile ad demand, either directly from advertisers who have joined the network, through SSP and ad exchange integrations, or both.
Brid.tv
NOVEMBER 1, 2022
Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. With the right ad provider by your side, you won’t have to worry about low ad fill rates or CPMs. When a publisher joins a supply-side platform , this platform collects data on the publisher’s ad real estate.
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