15 Digital Marketing Metrics and KPIs to Measure Performance
MNTN
OCTOBER 14, 2022
Cost-Per-Click (CPC). How is CPC Calculated? You can calculate the average CPC by dividing your ad spending by the total number of clicks. Conversion Rate (CR). Conversion Rate (CR) measures the percentage of users who complete a specific desired action. Cost Per Lead (CPL). How is CPL Calculated?
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