Control Group CPM Machine Learning 
Single Grain
APRIL 27, 2025
AI and machine learning tools can identify patterns and optimization opportunities humans might miss. Predictive Audience Building Leverage AI and machine learning to identify patterns in your customer data. Cost metrics comparison : Compare your CPM, CPC, and CPL to industry averages.
Single Grain
MAY 16, 2023
Various native advertising platforms offer scalable pricing models, such as cost-per-view (CPV), cost-per-day (CPD) and cost-per-thousand-impressions (CPM). Compare this figure to the control group, which saw a mere 14% top-of-mind awareness. Advertisers can also pay based on how long their ads are up on the website.
Expert insights. Personalized for you.
52 
Let's personalize your content