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The Ultimate Guide to Direct Response Marketing

Basis

72% of consumers expect businesses they buy from to recognize them as individuals, and 78% are more likely to repurchase having received tailored communications. Having established a direct line of communication, you can continue your dialogue by providing relevant content or other products and services they might find valuable.

article thumbnail

The Ultimate Guide to Direct Response Marketing

Basis

Research shows 72% of consumers expect businesses they buy from to recognize them as individuals, and 78% are more likely to repurchase having received tailored communications. is to know your target audience—to fix your offer on a buyer persona and then craft something that will appeal to their emotions: their wants and needs. Direct Mail.