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PPC Funnel: Tactics for Every Stage of the Journey

Single Grain

Loyalty and Advocacy : While not always included in every model, this stage focuses on turning customers into repeat buyers and brand advocates. Strategies here include retargeting ads, loyalty programs, and encouraging social shares or reviews. This creates a sense of urgency and provides an extra nudge towards making a purchase.

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Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

Unicef then retargeted visitors to its site who showed high engagement levels but didn’t donate, which increased the chances of securing a donation. From display advertising campaigns that drove brand awareness to product-listing ads, we left no stone unturned in our pursuit of success.

ROI 52
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31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

When MobileMonkey switched to optimizing for messages, they were able to automatically collect a person’s information in the system so that they could then retarget them. Here’s what the exact ad looked like: To retarget these people, they used Messenger drip campaigns. 3) Anheuser-Busch. pic.twitter.com/nqImcE5WJP.

Marketing 141