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Audio Ads: Just a hype or here to stay?

Monetize More

​​Audio advertising is a rapidly growing ad format in programmatic advertising, driven by the increasing consumption of audio platforms such as podcasts and music streaming services. Audio Ads: hype or flop? Google’s got Audio demand to compete in your Video Inventory. Don’t worry!

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What Is OTT Advertising? How Over-the-Top Ads Work (2024)

MNTN

As the digital landscape evolves, OTT advertising has emerged as a potent tool for marketers aiming to reach audiences directly on their streaming content platforms. Over-the-top ads , cutting through traditional broadcast methods, allow for targeted, personalized advertising beyond the constraints of conventional TV.

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How Does Mobile App Advertising Work? Dispelling Common In-App Advertising Myths

InMobi

Not many people know how to answer the question “how does mobile app advertising work?” ” and as a result, a lot of in-app advertising myths persist. Because some advertisers are still hesitant about mobile advertising campaigns, we wanted to clear up the most common misconceptions around mobile in-app advertising.