Banner CPM Display Advertising Real Estate 
Brid.tv
DECEMBER 21, 2022
When a user opens the publisher’s app, a piece of ad real estate is generated. This real estate needs an advertisement to be monetized. The ad network also has access to mobile ad demand, either directly from advertisers who have joined the network, through SSP and ad exchange integrations, or both.
Brid.tv
NOVEMBER 1, 2022
When a publisher joins a supply-side platform , this platform collects data on the publisher’s ad real estate. Every time a user visits the publisher’s website or plays a video, this real estate is offered on an ad exchange. On the other hand, it offers publishers some of the highest CPMs.
Single Grain
JUNE 26, 2023
There may also be other costs associated with running a franchise, including royalty fees, which are ongoing payments made to the franchisor, and costs for things like inventory, equipment, and real estate. An illustration of pay-per-click advertising is Google Ads.
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