Ad Beat

MARCH 6, 2024

Now let’s fast-forward to the present day ( well, 2023 ) and analyze how the tech giant currently spends its US display advertising budget, based on estimated data from Adbeat’s competitive analysis platform. Ad spend and networks Adbeat estimates show that Samsung spent a cool $152.2 million), the Google Display Network ($2.1

Electronics 82

Electronics Display Advertising Impressions Video Ads 82

VideoWeek

MARCH 10, 2023

Display advertising revenues were fairly static, up by 0.1 percent, while online video revenues fell by 1.9 Pinterest Tests Video Ad Format on Search Social sharing website Pinterest is testing a new video ad format which appears in search results, TechCrunch reported this week. percent year on year.

GDPR 52

GDPR Ad Tech Media Finance 52

Ad Beat

APRIL 10, 2024

Source: Adbeat Most of its other publisher placements are dominated by sports content (think soccer, MMA, and the Green Bay Packers), finance, and current affairs. Creatives Standard TurboTax’s standard ads are loaded with social proof. All general interest stuff that reflects the broad audience for tax tools.

Video Ads 105

Video Ads Finance Display Advertising Audience 105

VideoWeek

OCTOBER 21, 2022

Uber Opens Ad Division with Focus on Video Ads. Ride hailing app Uber has made a long awaited expansion of its ad offering, opening up a dedicated ad division and unveiling a new video ad offering. The watchdog noted that Meta terminated Giphy’s advertising services upon acquisition.

Video Ads 52

Video Ads Advertising Media Display Advertising 52

Single Grain

JUNE 5, 2023

Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. of global advertising efforts. for display ads. (

Advertising 52

Advertising Finance CPC Brand Awareness 52

VideoWeek

JUNE 17, 2022

Discovery to Cut Ad Sales Team. Discovery is looking to cut 30 percent of its ad sales team, resulting in nearly 1,000 job losses globally, according to Reuters. In April, finance chief Gunnar Wiedenfels said Warner Bros. Warner Bros. Discovery is seeking to recoup $3 billion following its $43 billion merger.

Ad Tech 59

Ad Tech Impressions Media Agency 59